Quick Tip April 11, 2017

BOB-CAT’s® Journey to Mower Madness Glory

Quick Tip Header Image

The Journey to Mower Madness Glory

It was a long, tough road, but when the dust settled, BOB-CAT emerged as the
2017 Mower Madness Champions.

If you’re not familiar, Mower Madness is a yearly competition hosted by
MowersDirect.com, and features 64 lawn mower brands, from the little guys to
the global Goliaths.

In recent years, we’ve had a wide range of outcomes in the competition. In 2015,
we reached the “Favorite Four”, but lost to the eventual champion Gravely. Last
year, we were put in a tough spot in the bracket and lost to Gravely again in
the first round.

We defeated Murray, Country Clipper, Cub Cadet and Dixie Chopper on the way
to another Favorite Four appearance. Then, in a big showdown, we edged Gravely
by just a fraction of a percentage. We had a big win, but we had another big game
waiting in the Finals.

Just like against Gravely, we scratched and clawed our way to victory, winning the
vote at 50.4%. And just like that, we were champions of the mowing world.

After it all, we hosted a “press conference” where I answered some burning questions
about our quest for the title.

We can’t thank our fans, customers, dealers and employees enough for getting out and
voting for us. We’ve reached the pinnacle, and we want to get back there again next year.

Check out the full, finished bracket to see our path to victory:

Mower_Madness_Bracket_2017-BOB-CAT_Mowers-Champion

THANKS again to all our distributors, dealers, and customers from all over the globe
who make the BOB-CAT brand successful.  It is through your efforts that we are all
champions!

If you have any questions on the above BOB-CAT Quick Tip, please contact
BOB-CAT Customer Service toll-free at 866-469-1242.